Avoid illicit link farms

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Information about using natural search without using illicit link farms

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1. Clique Attacks: The Sordid Side of Links

2. How Link Farms Affect You and How to Avoid Becoming Part of One

Avoid begin banned by search engines because of using illicit link farms by creating legitimate content for the internet.

Check back here soon for more information about illicit link farms.

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Clique Attacks: The Sordid Side of Links

Link spam has become a commonplace thing on the internet. As it has evolved, methods of scamming people and shifting spam past the security fence have also evolved.

One common practice is called a “clique attack.”

What this involves is a web ring, which contains a number of pages that all lead to each other. This gives off the appearance of the web ring having authority or authenticity.

The pages in this vile ring also don’t link to anything else but the sites involved with the ring, which are usually pornography sites or sites spamming products.

Every time someone happenstances upon this webring they get caught up in roaming the many sites involved which may leave your computer open to different types of malware or spam. They also contribute, unknowingly, to those site’s PageRanks, which also pushes that maladaptive web ring to the top of the search engine results.

Google’s got a Brand New Bag -

A While back Google ordered a patent for their massive search engine. The patent detailed a system that would be able to identify bad links by comparing certain nuances between them and site with authentic links.

By watching certain sites and their nasty links, Google can pull the plug on the web rings attempts at artificially inflating their PageRank and leave room for the more important businesses out there to make it to the top of the search results.

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How Link Farms Affect You and How to Avoid Becoming Part of One

Link Farms associated with Spam web rings have caused a lot of trouble for people who want to run legitimate businesses.

The reason behind this is that spammers have de-valued the purpose of linking specifically, reciprocal linking. They overload their link farms with so many irrelevant links that have no real consistency or value that they can be construed as spam by human eye or the search engines. They almost alway contain a link directory with no visible organization in it’s categories (an easy way to tell is if there are more than 50 links on a single page).

One counter measure for these spammers is Trustrank. They attack the link farms that use shifty techniques to up their “PageRank.” TRustRank is able to manually idenity reputable “seed” pages and utilize their link structures to discover other useful web pages. TrustRank is working to cut down on spam and keep the real content fglowing into the search engines as well as shut down the link farms.

How to Avoid Being Labeled as a Link Farm -

There are a variety of ways to avoid having your site stigmatized as a link farm. Integrating a link directory into your website is a common practice, but watch the amount of outbound links you have on each page. Also, be sure to categorize the link so that they’re relevant to each other and your website.

Using simple, concise titles and descriptions for your categories will help the people searching, as well as Google’s pesky spiders; know what a particular category is all about. Also be sure to consistently check the outbound links on your site for fluidity and make sure they’re not banned. The sites they link to should be reputable and stable.